Culture Change to Change Culture
The League works at the sweet spot where culture and democracy collide. That’s where we harness our power to make change.
FEATURED PROJECTS
Black on Purpose
After years of community building and research, Black on Purpose (C3/C4) was launched in the Fall of 2024 as a bold and authentic brand and campaign created by and for Black men. With a focus in Detroit and Milwaukee, Black on Purpose has reached 1.2 million people, with over 100 pieces of content to create a unique space for Black men to have real, unfiltered conversations about civic engagement, gender and leadership, and the community issues that are directly impacting their lives.
Lifestyle Influencers x State Supreme Courts
To amplify the critical role of the State Supreme Court ahead of the 2024 Fall Election, The League teamed up with over 60 lifestyle influencers in Ohio and Michigan for a dynamic multi-post series. Over three months, this collaboration generated more than 245 pieces of content, reaching over 16 million people. This cohort of creators educated their communities on how the State Supreme Court impacts the issues that matter most to them.
2024 ENVSN Festival
Reproductive Justice took center stage at ENVSVN Fest, where The League in Action partnered for the 'Real Hot Girl Sh*t: Your Body. Your Rules. Your Rights.' panel. The conversation, moderated by Kimberly Bizu, founder and host of Rich Little Brokegirls, featured Chief Strategy Officer JT Johnson, creator and advocate Deja Foxx, and Michi Cárdenas, a Raíz Community Organizer for Planned Parenthood of Greater New York Action Fund."